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I was recently sent an extract of Rumi from a former teacher. According to a translation by Andrew Harvey , it goes something like this: The grapes of my body can only become wine After the winemaker tramples me. I surrender my spirit like grapes to his trampling So my inmost heart can blaze and dance with joy. Although the grapes go on weeping blood and sobbing "I cannot bear any more anguish, any more cruelty" The trampler stuffs cotton in his ears: "I am not working in ignorance You can deny me if you want, you have every excuse, But it is I who am the Master of this Work. And when through my Passion you reach Perfection, You will never be done praising my name." Thanks, KR.

Jobs in "communication" come in many forms. They may relate to B2C communications, B2B communications or internal business communications. These jobs also come with various titles, such as Public Relations Manager, Communications Officer or Strategic Communications Consultant. In this brief blog-essay, I want to try to think about the scope of these jobs. What exactly are activities that people with expertise in communications are involved with? And to what degree is the expertise differentiated? First, I will define "communication" for the sake of this essay as a process by which ideas are sent and  received . At a very basic level, one might imagine jobs in communications to involve three types of stakeholders: (1) Those who provide ideas, (2) those who process ideas and (3) those who communicate these ideas. Type 1 stakeholders - those who provide ideas - seem to relate to people who are experts in other fields and provide knowledge that is to be com...

According to my favorite source of definitions: Serendipity means a "happy accident" or "pleasant surprise"; specifically, the accident of finding something good or useful while not specifically searching for it. I came across the word recently while trying to figure out a blog post title. It reminded me of a prayer I had once read that goes like this: God grant me the serenity  to accept the things I cannot change;  courage to change the things I can;  and wisdom to know the difference.  ( Reinhold Niebuhr  found here )